Adam Bahret, founder of Apex Ridge

Adam Bahret is the founder of Apex Ridge. He founded it in 2013. Adam and his team ensure technology companies have access to highly effective test and analysis if they are a startup or a fortune 500.

Competitive products can’t exist without advanced reliability test and analysis programs

statistics icon
Design teams need advanced testing to create robust designs
designteam icon
Testing systematically measures and improves reliability
percentage icon
Customers need percentage reliability to choose a product.
Apex Ridge exists to ensure it’s customers develop the most reliable versions of their technology the first time

A visionary and thought leader in reliability culture

Helping your organization to avoid
“The Sideswipe”

You get to market fast with great tech, it fails, and your competitors reverse engineer it and bring it to market as the product you intended.
Companies often invest millions of dollars developing new technologies that they innovate into a new product under pressure of time to market. Post-launch they’re faced with multiple failures and warranty claims.
Sideswipe is a term I invented to describe what happens when your competitor reverse engineers your product and designs a reliable version, fully profiting from your invention and technology.
I help organizations to avoid “The Sideswipe.”

Fully integrated Design for Reliability is essential to a strong future

Companies that incorporate design for reliability in engineering and business practices are market leaders. If you’re not fully embracing a reliability culture, you’ll struggle to compete against organizations that do.
You can have everything if you do it the right way.

THE ADAM
BAHRET FILE

adam bahret file adam

My career spans nearly three decades in product development and reliability engineering

A systems reliability expert with over 25 years of experience in advanced electro-mechanical product development across multiple industries, from robotics to healthcare:

60

I have worked with over 60 companies

$500M

Over $500 million in increased sales and reduced warranty costs

90

Over 90 reliable products launched

I created Apex Ridge Consulting when I saw how organizations of all sizes across all industries needed guidance in understanding and applying the Design for Reliability Toolkit, methodology and culture.
For over a decade as founder of Apex Ridge, a full-service reliability consulting firm, I’ve provided individual consulting services, testing services, organizational assessments and improvement, training seminars and integrated solution packages.

I have spoken at conferences and companies worldwide.

Read More on Creating a
Reliability Culture

I am the author of three books on reliability engineering and leadership:
reliabilityculture mockup1
Reliability Culture, How Leaders Build Organizations that Create Reliable Products (Wiley 2021)
hriyp mockup1
How Reliable is Your Product? 50 Ways to Improve Product Reliability (2nd Ed 2016).
devastatecompetition mockup1

Devastate the Competition to be published December 12th, 2023

I live in Massachusetts with my wife and two daughters.

When I’m not designing and testing highly reliable products for my clients, I’m trying out my own at home. I typically use cars as my test beds, adding extreme features into unusual places. On our wedding day, my wife included her own unique vows, ‘’I’m well aware that my life going forward will be filled with constant modifications and disassembly of everything in our house.’’

sitting adam

“With Adam as a coach and advisor, reliability has become a more fundamental piece of how we do business and what we want to be known for.”

~ Vero Biotech